findnatPHOTO Portfolio and images by Nathanael Ng

17 Oct 17

Teazzers

Filed under: Case Study,portfolio — Tags: , , — findnat @ 12:54 pm

CHALLENGE

Teazzers, a beverage bottling company in Dallas, TX, discovered late that the labels for their bottled tea and beverages – as supplied to the printer – did not conform to FDA and certain state labeling regulations.

The designer had not consulted the printer’s specifications when building the files – there were 9 labels in all, and the wrong software was used; all 9 were originally set up in Photoshop, where the printer required files in Illustrator.

Original label supplied to printer

SOLUTION

A complete overhaul was necessary. A team of three in the print studio tackled the task, in consultation with the printer, making the necessary adjustments. Once the printer approved the revised label, it was used as a template for the remaining 8 labels.

Final corrected label supplied to printer

 

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